/* ── NAV ──────────────────────────────────────────── */
nav.site-nav {
  position: sticky;
  top: 0;
  z-index: 100;
  background: rgba(255,255,255,.94);
  backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--border);
}

.nav-inner {
  max-width: var(--max);
  margin: 0 auto;
  padding: .85rem var(--pad);
  display: flex;
  align-items: center;
  justify-content: space-between;
}

.nav-logo {
  display: flex;
  align-items: center;
  gap: .55rem;
  text-decoration: none;
}

.nav-logo-img {
  height: 40px;
  width: auto;
  display: block;
}

.nav-links {
  font-family: system-ui, -apple-system, sans-serif;
  display: flex;
  gap: 2rem;
  align-items: center;
}

.nav-links a {
  font-size: .88rem;
  color: var(--text-muted);
  transition: color .2s;
  text-decoration: none;
}

.nav-links a:hover {
  color: var(--text);
}

/* ── HERO ─────────────────────────────────────────── */
#hero {
  padding: clamp(5rem, 10vw, 8.5rem) 0 clamp(4rem, 7vw, 7rem);
  background: var(--white);
  border-bottom: 1px solid var(--border);
}

.hero-inner {
  max-width: 760px;
}

.hero-tag {
  font-family: system-ui, -apple-system, sans-serif;
  display: inline-block;
  font-size: .78rem;
  font-weight: 600;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: var(--accent);
  background: var(--accent-light);
  border: 1px solid rgba(75,123,229,.2);
  padding: .3rem .9rem;
  border-radius: 999px;
  margin-bottom: 1.75rem;
}

h1.hero-h1 {
  font-size: clamp(2.2rem, 5.5vw, 3.6rem);
  font-weight: 700;
  line-height: 1.1;
  letter-spacing: -.01em;
  color: var(--text);
  max-width: 720px;
}

h1.hero-h1 em {
  font-style: italic;
  color: var(--accent);
}

.hero-keywords {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .82rem;
  color: var(--text-light);
  letter-spacing: .04em;
  margin-top: .9rem;
}

.hero-sub {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: clamp(1rem, 1.8vw, 1.15rem);
  color: var(--text-muted);
  max-width: 580px;
  margin: 1.25rem 0 2.5rem;
  line-height: 1.7;
}

.hero-cta {
  display: flex;
  flex-wrap: wrap;
  gap: .9rem;
}

.hero-clients {
  margin-top: 4rem;
  padding-top: 3rem;
  border-top: 1px solid var(--border);
}

.hero-clients-label {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .75rem;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: var(--text-light);
  margin-bottom: 1.25rem;
}

.client-logo-row {
  display: flex;
  flex-wrap: wrap;
  gap: 2.5rem;
  align-items: center;
  margin-top: 1.25rem;
}

.client-logo {
  width: auto;
  display: block;
  filter: grayscale(100%) opacity(35%);
  transition: filter .25s;
}

.client-logo:hover {
  filter: grayscale(0%) opacity(75%);
}

/* Per-logo heights — each brand image has different internal padding */
.client-logo--depop       { height: 72px; }  /* square PNG, wordmark is ~20% of height */
.client-logo--checkatrade { height: 40px; }  /* wide PNG, text fills well */
.client-logo--aa          { height: 52px; }  /* square PNG, mark fills ~80% */

/* ── METRICS STRIP ────────────────────────────────── */
#metrics {
  background: var(--text);
  padding: 3rem 0;
}

.metrics-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(160px, 1fr));
  gap: 1.5rem 2rem;
  text-align: center;
}

.metric-num {
  font-size: clamp(1.8rem, 3vw, 2.3rem);
  font-weight: 700;
  color: #fff;
  letter-spacing: -.02em;
  line-height: 1;
}

.metric-num em {
  font-style: normal;
  color: #7AA4F0;
}

.metric-desc {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .78rem;
  color: #9C948D;
  margin-top: .4rem;
  line-height: 1.45;
}

/* ── PROBLEM / SOLUTION ───────────────────────────── */
.ps-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 4rem;
  align-items: start;
}

.check-list {
  list-style: none;
  margin-top: 1.5rem;
  display: flex;
  flex-direction: column;
  gap: .8rem;
}

.check-list li {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .92rem;
  color: var(--text-muted);
  display: flex;
  gap: .7rem;
  align-items: flex-start;
}

.check-list li .icon {
  flex-shrink: 0;
  margin-top: .1rem;
}

.divider-label {
  font-family: system-ui, -apple-system, sans-serif;
  display: inline-block;
  font-size: .72rem;
  font-weight: 700;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: #2D9E6B;
  background: #EDF7F2;
  border: 1px solid rgba(45,158,107,.2);
  padding: .25rem .7rem;
  border-radius: 999px;
  margin-bottom: 1rem;
}

/* ── SERVICES ─────────────────────────────────────── */
.services-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(300px, 1fr));
  gap: 1.25rem;
  margin-top: 2.5rem;
}

.svc-card {
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: var(--radius-lg);
  padding: 1.75rem;
  transition: border-color .2s, box-shadow .2s;
}

.svc-card:hover {
  border-color: rgba(75,123,229,.3);
  box-shadow: 0 4px 20px rgba(75,123,229,.07);
}

.svc-icon {
  font-size: 1.4rem;
  margin-bottom: .9rem;
}

.svc-card h3 {
  font-size: 1rem;
  font-weight: 700;
  color: var(--text);
  margin-bottom: .45rem;
}

.svc-card p {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .87rem;
  color: var(--text-muted);
  line-height: 1.6;
}

/* ── EVIDENCE ─────────────────────────────────────── */
.evidence-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(270px, 1fr));
  gap: 1.25rem;
  margin-top: 2.5rem;
}

.ev-card {
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: var(--radius-lg);
  padding: 1.75rem;
  border-left: 3px solid var(--accent);
}

.ev-vertical {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .7rem;
  font-weight: 700;
  letter-spacing: .08em;
  text-transform: uppercase;
  color: var(--text-light);
  margin-bottom: .6rem;
}

.ev-metric {
  font-size: clamp(1.5rem, 2.5vw, 1.9rem);
  font-weight: 700;
  color: var(--text);
  line-height: 1;
}

.ev-metric em {
  font-style: normal;
  color: var(--accent);
}

.ev-card p {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .86rem;
  color: var(--text-muted);
  margin-top: .6rem;
  line-height: 1.6;
}

/* ── PACKAGES ─────────────────────────────────────── */
.packages-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(280px, 1fr));
  gap: 1.25rem;
  margin-top: 2.5rem;
}

.pkg-card {
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: var(--radius-lg);
  padding: 1.75rem;
  transition: border-color .2s;
}

.pkg-card:hover {
  border-color: rgba(75,123,229,.3);
}

.pkg-card h3 {
  font-size: .97rem;
  font-weight: 700;
  color: var(--text);
  margin-bottom: .5rem;
}

.pkg-card p {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .86rem;
  color: var(--text-muted);
  line-height: 1.6;
}

/* ── ABOUT ────────────────────────────────────────── */
.about-inner {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 4rem;
  align-items: start;
}

.value-list {
  list-style: none;
  margin-top: 1.5rem;
  display: flex;
  flex-direction: column;
  gap: 1.25rem;
}

.value-list li {
  padding-left: 1.1rem;
  border-left: 2px solid var(--accent);
}

.value-list li h4 {
  font-size: .95rem;
  font-weight: 700;
  color: var(--text);
  margin-bottom: .2rem;
}

.value-list li p {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .86rem;
  color: var(--text-muted);
}

.about-statement {
  font-size: 1.05rem;
  color: var(--text-muted);
  line-height: 1.75;
}

.about-statement strong {
  color: var(--text);
  font-weight: 600;
}

/* ── PROCESS ──────────────────────────────────────── */
.process-steps {
  display: grid;
  gap: 1px;
  background: var(--border);
  border: 1px solid var(--border);
  border-radius: var(--radius-lg);
  overflow: hidden;
  margin-top: 2.5rem;
}

.step {
  background: var(--white);
  padding: 1.5rem 2rem;
  display: grid;
  grid-template-columns: 2.5rem 1fr;
  gap: 1.25rem;
  align-items: start;
}

.step-num {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .78rem;
  font-weight: 800;
  color: var(--accent);
  background: var(--accent-light);
  border-radius: 50%;
  width: 2rem;
  height: 2rem;
  display: flex;
  align-items: center;
  justify-content: center;
  flex-shrink: 0;
}

.step h4 {
  font-size: .97rem;
  font-weight: 700;
  color: var(--text);
  margin-bottom: .25rem;
}

.step p {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .86rem;
  color: var(--text-muted);
  line-height: 1.6;
}

.ir35-badge {
  font-family: system-ui, -apple-system, sans-serif;
  display: inline-block;
  font-size: .72rem;
  font-weight: 700;
  letter-spacing: .08em;
  text-transform: uppercase;
  color: #2D9E6B;
  background: #EDF7F2;
  border: 1px solid rgba(45,158,107,.2);
  padding: .2rem .6rem;
  border-radius: 4px;
  margin-left: .5rem;
  vertical-align: middle;
}

/* ── FAQ ──────────────────────────────────────────── */
.faq-list {
  display: flex;
  flex-direction: column;
  gap: 1px;
  background: var(--border);
  border: 1px solid var(--border);
  border-radius: var(--radius-lg);
  overflow: hidden;
  margin-top: 2.5rem;
}

.faq-item {
  background: var(--white);
}

.faq-q {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .97rem;
  font-weight: 700;
  color: var(--text);
  padding: 1.25rem 1.75rem;
  cursor: pointer;
  display: flex;
  justify-content: space-between;
  align-items: center;
  user-select: none;
}

.faq-q:hover {
  background: var(--off-white);
}

.faq-q .faq-icon {
  font-size: 1.1rem;
  color: var(--accent);
  flex-shrink: 0;
  transition: transform .2s;
  margin-left: 1rem;
}

.faq-a {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .9rem;
  color: var(--text-muted);
  line-height: 1.7;
  padding: 0 1.75rem 1.25rem;
  display: none;
}

.faq-item.open .faq-a   { display: block; }
.faq-item.open .faq-icon { transform: rotate(45deg); }

/* ── CONTACT CTA ──────────────────────────────────── */
#contact {
  text-align: center;
  background: var(--text);
  padding: clamp(5rem, 9vw, 8rem) 0;
}

#contact .label {
  color: #7AA4F0;
}

#contact h2 {
  font-size: clamp(1.8rem, 3.5vw, 2.7rem);
  font-weight: 700;
  color: #fff;
  max-width: 640px;
  margin: .5rem auto 1rem;
  line-height: 1.2;
}

#contact > .container > p {
  font-family: system-ui, -apple-system, sans-serif;
  color: #9C948D;
  max-width: 480px;
  margin: 0 auto 2.5rem;
  font-size: .98rem;
}

.cta-row {
  display: flex;
  flex-wrap: wrap;
  justify-content: center;
  gap: 1rem;
}

.cta-meta {
  font-family: system-ui, sans-serif;
  font-size: .82rem;
  color: #4A4540;
  margin-top: 1.5rem;
}

/* ── LINKEDIN STRIP ───────────────────────────────── */
.linkedin-strip {
  background: var(--off-white);
  border-top: 1px solid var(--border);
  padding: 1.75rem 0;
  text-align: center;
}

.linkedin-strip p {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .9rem;
  color: var(--text-muted);
}

.linkedin-strip a {
  color: var(--accent);
  font-weight: 600;
  text-decoration: underline;
  text-underline-offset: 3px;
}

.linkedin-strip a:hover {
  color: var(--accent-dark);
}

/* ── FOOTER ───────────────────────────────────────── */
.site-footer {
  background: var(--ink);
  border-top: 1px solid #2A2520;
  padding: 1.75rem 0;
}

.footer-inner {
  display: flex;
  flex-wrap: wrap;
  justify-content: space-between;
  align-items: center;
  gap: 1rem;
}

.footer-inner span,
.footer-inner a {
  font-family: system-ui, -apple-system, sans-serif;
  font-size: .8rem;
  color: #6B6560;
  text-decoration: none;
}

.footer-inner a:hover {
  color: #9C948D;
}

.footer-links {
  display: flex;
  gap: 1.5rem;
}

/* ── RESPONSIVE ───────────────────────────────────── */
@media (max-width: 720px) {
  .nav-links       { display: none; }
  .ps-grid         { grid-template-columns: 1fr; gap: 2.5rem; }
  .about-inner     { grid-template-columns: 1fr; gap: 2.5rem; }
}